Meta Ad Updates
What’s really changed & how to tweak your ad set up
Webinar: Meta Ad Updates
Host: GYSS
Date & Time: 27th Nov, 2pm, GMT
Location: Zoom
Description:
There’s been a lot of noise but not much clarity on Meta’s ad targeting policies. In this 40-minute, practical session for fundraisers, we’ll take you through some simple changes in how you set up your Meta campaigns to make sure you continue to hit your income targets.
We will cover:
- How Meta’s policies have evolved and what’s different now
- What the latest updates mean for your fundraising campaigns, tracking and audience targeting.
- How to rethink your campaign structure and measurement to protect your income
- Pixel and audience changes explained
- Simple solutions to keep your tracking working