Helping Save Babies Lives

This small but ambitious organisation help save babies lives' and support bereaved families. 

As soon as we launched our first Facebook Challenge together, it was clear the participants had first-hand experience of the cause. 

The Facebook Groups were so emotive. People connected and shared similar experiences. SANDS know this is important as many people who are touched by baby loss can feel isolated and alone.

The key to the success of SANDS' challenges was finding these people, by choosing challenges and creative angles which appealed to them, then connecting them to each other. 

Doing this consistently has led to almost 30,000 fundraisers in 15 challenges. 

But the most satisfying part has been watching the team in SANDS grow, develop new skills and run smaller profitable challenges in-house, alongside their work with us.